Thursday, March 19, 2015

Fast Cars and Market Highs

Classic and Faster by CrazySnck
How about a short and more upbeat aspect of the current plateau of mood we find ourselves in:

The Dodge Hellcats are so hot, they got suspended

(Fox News, March 16, 2015) Apparently Hell has frozen over, because a car company has stopped selling its hottest cars.
Dodge is hitting the brakes on the “Hellcat” versions of the Challenger and Charger, suspending orders of the 707 hp muscle machines due to overwhelming demand. The two share the title of “most powerful American production car in history,” and boast top speeds of 199 mph and 204 mph, respectively.
The automaker was caught off guard by interest in the pair since they were released late last year, and has already received orders for twice as many as it planned to build for 2015. The shortage has led to 50 percent markups on the $60,000-plus by some dealers, while others have reportedly taken dozens of deposits on cars they could take years to deliver, leading Dodge to warn customers of what it called “unscrupulous” behavior.
Several years back, an analyst at the Socionomics Insitute, Mark Galasiewski, wrote a series of articles showing the tie-in between elevated social mood and fast cars.

Here at the summit of financial optimism, we have cars so fast and so popular the manufacturer is having to pull them from the market to get their manufacturing house in order. Hopefully for Chrysler, mood can hang on long enough to get another solid round of sales out of them before the inevitable occurs...

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